Best practicesCreated on: 2 April 2026

Trois-Rivières (Canada): an amphitheatre is now an iconic urban venue

Goal 8.3

Developing public spaces and recreational or cultural amenities in City Port interface zones to create an appealing new area.

Challenge(s)

How to increase public visibility of the port and utilisation of the waterfront?

Best Practice

Innovative architectural projects can play a crucial role in increasing public visibility of the port. The Cogeco amphitheatre, situated on the site of a former paper factory at the confluence of the Saint Lawrence and the Saint-Maurice rivers, offers a unique cultural experience that combines natural surroundings with intricate design. Its iconic red roof and expansive seating capacity contribute to its status as an urban landmark, attracting visitors and increasing public visibility of the port area. Hosting exclusive shows by renowned performers like Cirque du Soleil further enhances the venue’s appeal and draws attention to the waterfront location.

This good practice also includes objective 6.5 (Organising temporary or permanent cultural events in port areas) of the AIVP’s 2030 Agenda.

Case Study

The Cogeco amphitheatre, designed by Montreal-based architect Paul Laurendeau, was built on the site of a former paper factory at the confluence of the Saint Lawrence and the Saint-Maurice rivers. This venue offers a unique cultural experience by combining the natural surroundings with intricate design. The amphitheatre's modern and functional features, combined with its natural integration into the landscape, make it an exceptional space for hosting various performances and events. Atelier Paul Laurendeau's creation stands as a testament to innovative design that harmoniously blends with its environment, providing both a visually captivating structure and an inviting atmosphere for audiences to enjoy. Cirque du Soleil performed an exclusive show to mark the building’s completion in 2015 and had a 10-year agreement to appear at the Cogeco each summer until 2024. The landscaping and signage were finalised in October 2016. Since then, it has become an iconic urban landmark with its vast 7200 m2 red roof seemingly floating above the 3,500-seat arena. There are a further 5200 seats on the adjacent lawns. The combination of interior and exterior spaces contributes to the new identity of this waterfront venue.

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