Investing in human capital : the example of SMMC, a logistic company in Madagascar

Qualified and well prepared professional are crucial for any succesful company. It is fundamental to promote lifelong training for all employees that will allow them to gain new skills, and qualify them to respond to new challenges, such as smart port tools. In this interview with Mr. Niriko Tsirenge, CEO of Société de Manutention des Marchandises Conventionnelles (SMMC) we will learn about their Port Academy Center Toamasina and the new agreements with the universities that help port workers to be more efficient and develop their careers. The Société de Manutention des Marchandises Conventionnelles (SMMC) is member of AIVP since 2019. Mr. Niriko Tsirenge, CEO of Société de Manutention des Marchandises Conventionnelles (SMMC) AIVP - “Respecting our human capital” is one of the cardinal principles of SMMC’s Code of Conduct. We often understand the concept of human capital to include training of personnel, whether in technical skills such as using specific tools, or for reasons of social responsibility, such as raising awareness of barrier measures in response to Covid-19.What is your vision of human capital, and how do you promote it? Mr. Niriko Tsirenge, CEO of SMMC - Human capital is the driving force that spearheads any development initiative. For a long time it was overlooked in favour of more utilitarian, authoritarian management approaches. But it must now be central to our efforts and our concerns. That is our firm belief. In that sense, we need constantly to ensure that we are equipped with the right skills needed to effectively tackle the new demands of the technical and technological transformation sweeping through the shipping world in general. We can only do that by focusing on providing support and training to our workers, enabling them to remain productive, happy, and committed to our strategic goals and…