{"id":49571,"date":"2026-06-30T17:46:56","date_gmt":"2026-06-30T15:46:56","guid":{"rendered":"https:\/\/aivp.org\/unclassified\/diversifying-port-center-funding-a-closer-look-at-sponsorship\/"},"modified":"2026-09-15T16:11:30","modified_gmt":"2026-09-15T14:11:30","slug":"diversifying-port-center-funding-a-closer-look-at-sponsorship","status":"publish","type":"post","link":"https:\/\/aivp.org\/en\/network-news\/diversifying-port-center-funding-a-closer-look-at-sponsorship\/","title":{"rendered":"Diversifying Port Center funding: a closer look at sponsorship"},"content":{"rendered":"\n<p class=\"has--font-size wp-block-paragraph\">On Tuesday 23 June, around thirty members of the Port Center working group met online for their first virtual meeting of the year. Since 2025, the Port Center Network has adopted a new working rhythm: two videoconference sessions and one in-person meeting, hosted by one of the network&#8217;s members. Following the Port Center Meeting held in Le Havre last March, this webinar was devoted to sponsorship strategies and private partnerships. It unfolded in several key moments:<\/p>\n\n\n\n<p class=\"has--font-size wp-block-paragraph\">March, this webinar was devoted to sponsorship strategies and private partnerships. It unfolded in several key moments:<\/p>\n\n\n\n<p class=\"has--font-size wp-block-paragraph\">\u2022 A survey of the participating structures, aimed at gauging their current level of engagement with private partners and assessing their capacity to develop a sponsorship strategy;<\/p>\n\n\n\n<p class=\"kt-adv-heading154803_6f873a-25 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading154803_6f873a-25\"><br>\u2022 A presentation by <a href=\"https:\/\/www.linkedin.com\/in\/annickpeeters\/\" type=\"link\" id=\"https:\/\/www.linkedin.com\/in\/annickpeeters\/\">Annick Peeters<\/a>, director of the future Belgian Port Center <em>Havenwereld<\/em>, on the sponsorship strategy implemented within her organisation: combining one-off partners and multi-year sponsors, this model has achieved an annual sponsorship target of \u20ac500,000, around 20% of the operating budget, with a new ambition now set at \u20ac600,000;<\/p>\n\n\n\n<p class=\"has--font-size wp-block-paragraph\"><br>\u2022 A discussion session during which around ten Port Centers shared their experiences, progress, and questions on the topic.<\/p>\n\n\n\n<p class=\"has--font-size wp-block-paragraph\">The exchanges highlighted a shared ambition: while sponsorship does not yet represent a significant source of revenue for most structures, the majority say they are ready to embark on a strategic development process in this area.<\/p>\n\n\n\n<p class=\"has--font-size wp-block-paragraph\"><br>\ud83d\udccd Next In-person meeting: Antwerp (Belgium), 17-18 March.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On Tuesday 23 June, around thirty members of the Port Center working group met online for their first virtual meeting of the year. Since 2025, the Port Center Network has adopted a new working rhythm: two videoconference sessions and one in-person meeting, hosted by one of the network&#8217;s members. Following the Port Center Meeting held [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":49570,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14265,14267],"tags":[],"goal":[16943,17048],"aivp_topic":[],"class_list":["post-49571","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vie-du-reseau","category-network-news","goal-culture-and-identity","goal-culture-et-identite"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Diversifying Port Center funding: a closer look at sponsorship &#8211; AIVP<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Diversifying Port Center funding: a closer look at sponsorship &#8211; AIVP\" \/>\n<meta property=\"og:description\" content=\"On Tuesday 23 June, around thirty members of the Port Center working group met online for their first virtual meeting of the year. 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